Coupol

Most organisations hold an asset that never appears on the inventory.

Every company accumulates data — a record of how it actually works. The conversations, the decisions, the documents, the corrections. It sits in the software you already use.

Generative AI companies look for real operations data to train their model, and pay for it.

01 What Coupol does

We turn data you already hold into a new revenue line.

AI models such as ChatGPT and Claude are no longer short of text. What they lack is evidence of how real organisations operate — how a deal is negotiated, how an invoice exception is resolved, how a contract is redlined, how an incident is diagnosed and closed.

Coupol identifies which of your operational records can lawfully be licensed, prepares them to the standard AI developers require, and negotiates the agreement on your behalf. You keep ownership throughout. Proceeds are paid to you. Licensing agreements in this market typically run from $50,000 to $2,000,000+.

Monetisation depends on 3 factors

Number of software and tools used in your day-to-day operations

Number of users

Length of data history

02 What we are looking for

Communication
How teams coordinate, escalate and decide.
  • Slack
  • Microsoft Teams
  • Gmail
  • Google Workspace
  • Outlook
  • Zoom
  • etc.
Finance
Reconciliation, invoicing, reporting and month-end close.
  • SAP
  • NetSuite
  • Xero
  • Sage
  • QuickBooks
  • Zeendoc
  • etc.
Customer
How opportunities move from first contact to close.
  • Salesforce
  • HubSpot
  • Pipedrive
  • Dynamics
  • etc.
Legal
Contract review, redlining, negotiation and approval.
  • DocuSign
  • Ironclad
  • iManage
  • SharePoint
  • etc.
Engineering
How software is written, reviewed, shipped and repaired.
  • GitHub
  • GitLab
  • Jira
  • Linear
  • Sentry
  • etc.
Support
How issues are diagnosed and resolved across systems.
  • Zendesk
  • Intercom
  • Freshdesk
  • ServiceNow
  • etc.
Operations
Planning, procurement, scheduling and exception handling.
  • SAP
  • Oracle
  • Coupa
  • Asana
  • Monday
  • etc.
Creative
How assets are edited, versioned and approved.
  • Adobe
  • Avid
  • DaVinci Resolve
  • Ableton
  • Figma
  • etc.

· Privacy comes first, without exception

Nothing about this model works unless privacy is absolute. It is the first thing we agree and the last thing we compromise.

You choose which systems are in scope, and over which periods. Nothing outside that scope is ever accessed.

Identifying information — names, contact details, customer and employee records — is removed before anything leaves your environment. We license operational and technical material only.

Scope, exclusions, permitted use, audit rights and indemnities are agreed in writing before the first record moves.

03 The process

Assessment
We review what you hold and establish what it is worth. No cost, no obligation.
Scoping
You define what is included, what is removed, and what is never considered. Agreed in writing before anything moves.
Anonymisation
Identifying information is stripped out before any data leaves your environment. You review and approve the result before it goes further.
Licence and payment
A defined-use agreement between the parties. You retain ownership of your data at all times. Payment reaches you within days of signature.